Business

#ORShow, #ORWinter, Business, Life Out Loud, Outdoor Retailer / 23.01.2014

After a really long day at the Outdoor Retailer Show I'm up early to head back over to the Marriott for the breakfast meeting of the Conservation Alliance. The keynote speaker is National Geographic Explorer in Residence Wade Davis. His book The Sacred Headwaters is an amazing photo essay that details the struggles of protecting our last remaining pure wilderness areas from destruction and I'm really looking forward to hearing his comments this morning. As the saying goes arrive tired leave inspired! It's hard not believe that anything is...

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#ORWinter, Business / 21.01.2014

Even after all the preparation you can't help but be a little thrilled when you dive into the fray. Pounding away at my laptop with just an hour before heading to the All-Mountain Demo at Solitude Ski Resort the 2014 Outdoor Retailer Winter Market is officially underway. My job is to report in realtime the events of each day as they unfold. Through the social media mainstream I get to navigate the exciting flow of images and messages as they wiz by in flurry of energy and enthusiasm....

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#ORShow, #ORWinter, Business, Social Media / 19.01.2014

You gotta love it when “have fun” is written into your job description. Once again the Joy Trip Project has been tapped to manage the social media streams coming out of the Outdoor Retailer Winter Market. After 22 years of attending the largest backcountry recreation trade show in the world it’s kind of nice to dedicate my skills and talents in storytelling toward encouraging and documenting the exciting business of playing outside! I'll be kind of the Social Media Master of Ceremonies.In addition to the content you’ll find through...

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Business, Gear Review, Running / 11.09.2013

Even back in the 90s when heart rate monitors came on the scene I really hated wearing a chest strap. Though you might garner a certain amount of street cred as a serious athlete for having that black ban of dedication just below your nipples I had a hard time keeping it up, especially when swimming, and I secretly envied women’s fashion sense of sporting a shoulder harness. Lacking the courage to to wear a sports bra to keep the sensors in place I, like many amateur athletes,...

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#ORSummer, Business, Climbing, Fly Fishing, Kayaking, Life Out Loud, Outdoor Recreation, Outdoor Retailer / 31.07.2013

The incredible energy has already begun at the Outdoor Retailer Summer Market in Salt Lake City Utah! Here is the first series of photos from the first two events the day before the start of the show on day Zero! [fsg_gallery id="12"] The Joy Trip Project is made possible thanks to the generous support of MAKO Surgical Corp. Ask your doctor if you’re a candidate for MAKOPlasty.  ...

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Business, Interview, Life Out Loud, Madison, Magazines, Stand Up Paddling, SUP The Mag.com / 08.04.2013

SUP evangelist Gary Stone has been in business since 1984. His shop Paddleboard Specialists is a fascinating study in the course of evolution surf sports has taken to transform itself into a popular activity with broad appeal. Originally at a retail location called Isthmus Sailboards in Madison, Wisconsin, Stone started off selling boards for windsurfing. By 1996, Stone opened shop in a new spot where he could service a growing national audience by way of mail order, and today, Isthmus Sailboards is a remote showroom. Stone does a steady...

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