The Joy Trip Project | Reporting on the Business, Art & Culture of the Sustainable Active Lifestyle
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Art, Diversity, Environmental Justice, Film Festival, Mountain Film, Music, Podcast / 15.04.2011

Now that spring is in the air it’s time to start thinking about that next great road trip. In the coming weeks I’ll pack up the Jetta and head out on a tour of the adventure media and film festivals. Looking for stories that celebrate the active lifestyle and environmental conservation I’ll be reporting from the 5Points Festival in Carbondale Colorado and then the Mountainfilm Festival in Telluride. But as I’m making my plans I can’t help but think about how much our nation has changed over the past half century. Last year at Mountain Film I met a man who helped me put the freedom of road travel into a different perspective. Earnest “Rip” Patton is from Nashville, Tennessee. He’s considered an historian and a civil rights activist of the last 50s and early 60s.  Fifty years ago Rip was among first wave of student activists who road on buses into the Southern United States in the spring of 1961. Called the Freedom Rides the plan was to organize demonstrations in protest of racial segregation.
Art, Food, Madison, Sustainable Living, Urban Agriculture / 13.04.2011

If you’re a fan of protein you’ll love this new project from folks the Underground Kitchen in Madison. Yesterday afternoon I received a note inviting me to a gallery showing of “Meat Art.” My friend and stand up paddling partner Scott Pauli is a talented graphic artist who designed the packaging for six weeks of artisan meat deliveries that are part of a unique community supported agriculture program.
Adventure Media Review, Film Review / 12.04.2011

I’d feel weird reading someone else’s mail. So I’m more than a little uncomfortable writing a critical review of “The Love Letter,” the newest short film by producers Fitz Cahall and Bryan Smith. Premiering today online it’s an intimate story of togetherness in the pursuit of adventure as Fitz and his wife Becca make their way along 300 miles of rugged trails in the Sierra Nevada Mountains. Though beautiful in its imagery and poetic narration the film is hard to watch due to its sheer lack of conflict.
Gardening, Urban Agriculture / 10.04.2011

It’s really cool to see the cycle come full circle. We just cracked open the last jar of pickles from the fall canning. And today we planted our first row of spring vegetables.  After a long cold winter we still have a little pesto left in the freezer and soon we’ll have fresh salad greens to enjoy through the summer. There’s a lot of satisfaction in knowing where your food comes from. And as the seasons change the same appetites for outdoor recreation compels us to spade the ground with the fervor of paddling a kayak or an SUP board or peddling our bikes.

Bikes, Charitable Giving, Cycling, Madison, Outdoor Recreation, philanthropy / 08.04.2011

[caption id="attachment_5054" align="aligncenter" width="500" caption="Ride recruitment coordinator Peter Gray (left) with B&GC Exec Dir. Michael Johnson"][/caption]

 

The Mad City cycling season got off to a great start Thursday at the Capital Brewery in Middleton. In true Wisconsin style supporters of early childhood development gathered to kick-off the annual fundraising team event Bike for Boys & Girls Club.

Presented by Trek Bicycle the event hosts riders of all abilities to spin their wheels for a good cause on July 16th. Pledging to peddle distances of 8, 25 or 50 miles participants plan to encourage friends and family to donate much needed cash to benefit kids in need throughout Dane County.
Adventure Media Review, Backcountry, Snowboarding / 06.04.2011

In the premiere edition of their new National Geographic Adventure mini-series producers Fitz Cahall and Bryan Smith do not disappoint. Fringe Elements is all about those individuals on the cutting edge of action sports and this new adaptation to snowboarding really puts athletes out there. Using a device called a Splitboard alpine snowboarders leave the groomed slopes and avalanche protected ski resorts behind. Powered only by sweat and muscle professional riders climb up to their objectives to carve turns typically accessible by helicopters.