Outdoor Recreation

5Point to MountainFilm Tour, Camping, Climbing, Destinations, National Parks, Outdoor Recreation, Park Visitor.com, Yosemite / 09.05.2012

[caption id="attachment_7286" align="alignleft" width="327" caption="Climbers Mark and Anders gear up for the Nose on El Capitan"][/caption] I rolled into Yosemite Valley late in the afternoon on a Monday in May. Three weeks before the Memorial Day Weekend rush the national park seemed almost vacant. Bluebird skies and warm temperatures made for great camping weather. And even though a friend offered me a bed for the night I headed over to Camp 4. Not far from the park exit Camp 4 is a uniquely Yosemite experience. Made popular through the 60s...

5Point, 5Point to MountainFilm Tour, Adventure Media Review, Breaking News, Film Festival, Mountain Film, National Parks, Outdoor Recreation / 23.04.2012

Tomorrow I’m heading west on a tour of adventure. Starting off at the 5Point Film Festival in Carbondale, Colorado I’ll make a big loop across the Rockies and over to Sierras. I’ll make stops in Lake Tahoe, Yosemite, Los Angeles, Joshua Tree, the Grand Canyon, Moab and back to Colorado for the Mountain Film Festival in Telluride. Along the way I’ll connect with dozens of filmmakers, artists, athletes and activists to make a real-time survey of the adventure world today. The 5Point to Telluride Tour is the next leg...

Adventure Media Review, Business, Diversity, Kids in Nature, Outdoor Recreation / 05.04.2012

Recently outdoor shoemaker KEEN Footwear launched an ad meant to appeal to people who seldom see themselves depicted in nature. And in doing so the company made a rare overture of welcome to a much-underrepresented segment of our population committed to playtime outside, the African-American Family. As part of its campaign called “Recess is Back”, KEEN aims to encourage people from all walks of life to remember the importance of play. In a strategy designed to be as diverse as possible the new ad includes a black couple with...

Adventure Media Review, National Parks, Outdoor Recreation, Running, Ultra Running / 20.02.2012

Aspiring ultra-distance runner Ryan Mills has the best of intentions. The name of his quest project notwithstanding he hopes to raise awareness for the importance of leading an active lifestyle and putting an end to a coach-bound existence. “A Rude Awakening” is an enterprise that aims to aggressively demonstrate how time outside can motivate a dramatic change. Making his way on foot over 184 miles through the scorching desert of Death Valley National Park Mills wants to show the glaring contrast between a life confined to urban jungles...

#ORShow, #ORWinter, Outdoor Recreation, Special Events, Winter / 23.01.2012

All I can say is wow! After 5 solid days of complete immersion into the Outdoor Retailer Winter Market I can finally come up for air and decompress my mind and body from the biggest most successful adventure snow sports tradeshow ever! With the alarm going off and 5:30 AM each morning and daily events keeping me up until after midnight I pretty much burned the candle at both ends. Unfortunately I’d neglected the Joy Trip Project blog in favor of Facebook and Twitter posts for the sake...