#ORShow, #ORSummer, Business, Uncategorized / 04.08.2012

After the blistering heat of a long summer day, the cool water of Jordanelle Reservoir offered tremendous relief and an excellent day of paddling at the Open Air Demo during the 2012 Outdoor Retailer Summer Market. In anticipation of four days indoors doing business at the convention center in Salt Lake City, the organizers put together this annual event to offer action shop owners and buyers the chance to play outside and try the latest in recreation equipment. Just outside of Park City, Utah incredible weather and an...

#ORShow, #ORSummer, Business / 30.07.2012

[caption id="attachment_7665" align="alignleft" width="300"] Water Stone Outdoors co-owners Kenny Parker (left) and Maura Kristler[/caption] As dealers of paddle sports and mountain gear make their way to Salt Lake City reports of their business offer a cautiously optimistic view of national sales trends. When the 2012 Outdoor Retailer Summer Market opens over the first week in August buyers will likely shift their focus from a wildly popular category in sudden decline and take a hard look at an old favorite that seems to be making a comeback. Sales of Vibram’s...

#ORShow, #ORSummer, Adventure Media Review, Breaking News, Environmental Journalism, Film Festival / 26.07.2012

[caption id="attachment_7645" align="aligncenter" width="449"] Adventure filmmakers (right) Trip Jennings & Andy Maser[/caption] The movie business takes center stage with three late afternoon screenings of adventure films at the 2012 Outdoor Retailer Summer Market. At OR Rocks! show attendees can take a break from the manic pace of the Salt Palace for a little entertainment while action movie producers connect and network with fans as well as potential sponsors in the Utah Museum of Contemporary Art. In this classy venue right next door to the convention center OR has created...

#ORSummer, Business, Diversity, Environmental Justice, Gear Whore Confessions, Outdoor Retailer, Summer / 15.08.2011

I spent more than a week trying to get Chris Keyes to return my calls. So when the senior editor at Outside Magazine reached out to shake my hand during the breakfast meeting of the Conservation Alliance I was naturally thrilled. It’s at these events during the Outdoor Retailer Summer Market when the distance between professional relationships shrinks and contact can be made face to face. But the depth and strength of any relationship should never be taken for granted. And as I discovered it’s usually best to truly connect with a person before you try to game an exchange of business cards into something more than the meeting of two people.
#ORSummer, Diversity, Environmental Justice, National Parks, Outdoor Retailer, Podcast, Special Events, Summer, Yosemite / 10.08.2011

For those of us who spend a great deal of time outdoors it’s hard to believe that there are many of those who don’t. Especially when it comes to our national parks there is an entire segment of the United States population, natural born citizens who seldom if ever visit. This is particularly true among people of color. African-Americans, Hispanics and other ethnic minorities spend far less time in nature than their white counterparts. And in a shifting demographic where minorities will soon become the majority there’s rising concern throughout the conservation movement that one day in the not so distant future most U.S. citizens will have no personal relationship with or affinity for the natural world. This concern is expressed most eloquently by National Park Ranger Shelton Johnson. The only permanent African-American ranger at Yosemite National Park his mission is to share with audiences, black and white, lessons of stewardship that illustrate the bond with nature that is every U.S. citizen’s birth rite. An interpretive ranger that tells the story of the Buffalo Soldiers, African-American cavalrymen who projected Yosemite at the turn of last century, Johnson puts into context the importance of wilderness not merely as a point of national pride but an intrinsic value of what it mean to be human.
#ORSummer, Fashion / 09.08.2011

Spurred by first-time prize package including a design contract and cash prizes, San Francisco State University student designer Amy Dorie won Project OR Cycle 7 at Outdoor Retailer Summer Market 2011 with a woman's outfit, inspired by the outdoors and the Aventura brand.


Designed and constructed during the intense 48-hour concept-to-prototype student design competition, Dorie's prototype garments earned her a $5,000 Aventura design contract for the Spring 2013 line, a $2,500 donation to San Francisco State University design school's student outplacement program, a profile in Textile Insight and an all-expense paid trip to Winter Market 2012.


"I feel so fortunate to have been a part of Project OR," said Amy Dorie, winner of Project OR Cycle 7. "Preparing for the competition, collaborating with the judges and designers onsite, and now meeting so many people in the industry has been invaluable."