Considering how late I went to bed last night, I’m up pretty early this morning. I wanted to make sure these photographs we’re sorted, edited and uploaded for you to enjoy. The Outdoor Industry All-Star Jam went off last night to a roaring crowd watching friends and colleagues strumming, drumming and singing their hearts out. With a day left to go at the Outdoor Retailer Summer Market this twice-annual event is my personal favorite of all the goings-on in Salt Lake City. As seven amateur bands take the stage our gathering of outdoor professionals and enthusiasts elevates to a fever pitch that is the ultimate celebration of the joyful active lifestyle we all share.
Though this year you’ll see significantly fewer photographs from Outdoor Retailer posted to the JTP Blog the Industry Jam is one party I don’t want to miss. And hopefully with this photo array you won’t either. And through these images you’ll get a least a glimpse into the energy and passion that make this industry such a blast to be a part of. ~ JEM
Joy Trip Project coverage of the Outdoor Retailer Summer Market is made possible with support from Knupp, Watson & Wallman
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